BARRETTE OUTDOOR LIVING IN-STORE MERCHANDISER

Retail Design, Merchandising, Environmental Graphics | Illustrator, Indesign

An in-store merchandising system designed to showcase Barrette Outdoor Living’s decorative screen panels within a retail environment. The project included a series of large-scale header banners and merchandising layouts across multiple product lines, creating a cohesive in-store system that could be adapted to different products while maintaining consistent branding.

The design focuses on balancing visual appeal with clear product organization, helping customers easily understand available styles, sizes, and complementary components while navigating the display.